Aesthetic Practice Startup Workshop

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Presented by the IAPAM, the Aesthetic Practice Start-up Workshop will prepare you with a blueprint on how to add aesthetic medicine to your practice. By utilizing our facilitator’s experience, you will avoid some of the common pitfalls of the aesthetic industry.

After completing this one day session, you will also leave with a business plan for your aesthetic medicine practice. This program will cover all aspects of creating a business plan for an aesthetic medicine practice or medical spa.

Program Details


  • Financing Options
  • Target Demographics for your Procedures.
  • Developing a menu of Treatments and Pricing Strategy.
  • Establishing Aesthetic Practice Protocols for your staff(examples included on CD).
  • Creating an effective Marketing Plan, including incorporating low-cost internet marketing strategies (search engine optimized web sites and press releases, PPC) and the latest social media marketing strategies (Facebook, MySpace, Twitter, LinkedIn).
  • Finding the Right Location.
  • Staffing (job descriptions included on CD).
  • Federal and State legal and regulatory issues.
  • How to Read Financials.

For more information, dates, pricing, and location, please visit

Aesthetic Practice Startup Workshop
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  1. Gary Betz says:

    I am interested in your Aesthetic Practice startup workshop.
    I own three laser clinics, we want to add injectibles and skin treatments to our practice.

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