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Why Younger Patients are Seeking Botox Solutions Sooner

20 somethings seek botox

Botox treatments have come a long way in the last few years. It has become more of a fashion statement with many people opting to undergo the procedures because their favourite celebrity has done so. It may be expected that the common botox treatment demographic encompasses middle aged people who have developed lines, wrinkles and crow’s feet as a result of ageing. However, more and more young individuals are now looking for botox treatments and one has to wonder why this is the case. Let’s take a look at this.

Defying age

We live in a society where appearance is everything, particularly in the younger age group. Fashion magazines and celebrities portray looking young as a sign of keeping up with the times, and most young individuals follow this belief blindly sometimes. A change in the appearance of the skin is a natural process and lines and wrinkles are bound to develop as one gets older. However, our culture tends to ‘frown upon’ (no pun intended!) saggy skin and wrinkles, and this is obvious as is evident from every second television advert being broadcast about a product that makes one look ‘younger in a few minutes’.

The benefits of botox

One of the primary reasons why botox is chosen is because it provides safe and effective treatment of facial lines and wrinkles that is available to the general public at an affordable price. Improvements can be seen almost immediately and last for a few months. Treatments can be targeted to specific areas of the face, making personalized treatments for patients possible. Furthermore, ‘baby’ botox is now available where only affected areas are treated, making this an ideal solution for younger individuals who are looking for just specific changes in their appearance.

Is society to blame?

As we previously mentioned above, we live in a society where appearances are everything. The attitudes of society towards older women has changed significantly in the recent past, as is clearly evident on television where male presenters are a lot older than their younger female counterparts. Getting older is associated with becoming unattractive, and this has instilled in some of the younger generation a need to stay young with botox treatments.

Is it worth it?

It must be remembered that botox brings with it side effects albeit rare. Treatment can in fact become addictive and in no way prevent the development of wrinkles as one gets older. Another potential problem with having botox too early is the side effect of muscle weakening and wasting as botox paralyses the muscles to get rid of expression lines. Not using these muscles for prolonged periods of time can result in the underlying facial bones becoming more prominent, resulting in the face looking a lot older as the person gets older.


Botox is being used a lot more by younger individuals probably due to the expectations that society holds on external appearances being everything. While it may help improve the overall look of the skin, it may not necessarily be the best treatment to adopt. Of course, personal preference is always respected.

For more information on the IAPAM’s Botox Training,


For more information on the IAPAM’s Aesthetic Medicine Symposium with Botox Training, visit

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