Botox® is the most popular cosmetic treatment all around the world. The industry has experienced tremendous market growth and is expected to continue to grow for the next few decades. The number of people who opted for minimally invasive procedures conducted in 2017 alone was a staggering 17.5 million just in the USA. As per the American Society of Plastic Surgeons, this amount was a 2% increase from 2016.
This increase shows the immense potential of offering such services to patients. Among the various cosmetic procedures, Botox® accounted for 7.3 million treatments in 2017. Hence, it is a minimally invasive procedure that is continuing to be very popular. Based on this, there is an intrinsic need for healthcare providers to receive Botox® training and eventually offer the procedure in their practice.
What is Botox® Training?
Botox® is now an essential part of aesthetic medicine. Any practice that offers aesthetic procedures can make significant profits by adding Botox® treatments to their list of services. The Botox® administrator however, should be a person certified to carry out the procedure. Medical professionals can receive a Botox® certification by attending a mandatory Botox® training. This training not only provides hands-on experience for injecting Botox® but also provides certification to administer the injections.
To be eligible for the certification the attendees need to fulfill certain requirements. The person must have a valid medical license that allows them to practice in their state or province. Nurse practitioners and registered nurses can administer Botox® injections, often under the direction of a licensed MD or DO. Proof of designation is required at the time of registration and those who are not licensed medical professionals cannot receive a Botox® certification. Some other medical professionals, such as physician assistants, dentists, etc. may also be eligible, however the requirements vary from state to state and it is best to contact the relevant medical or dental board to find out the requirements in your state and within your scope of practice. Click here for more information on who is eligible to attend a Botox training course and get certified.
Botox® training serves as an educational and hands-on learning experience that allows attendees to learn about Botox® treatments, facial muscles and their behaviors and how to administer it to patients.
What is Botox®?
Botox® is a medical procedure that is used to treat muscular conditions or to reduce the onset of wrinkles cosmetically. This effect is reached by paralyzing the muscles of a given area by injecting Botulinum Toxin (Botox®).
Healthcare professionals inject a very small amount in the muscles of a patient to combat wrinkles or to deal with muscle-related issues. The neurotoxin, once injected, targets the central nervous system and affects the effective communication between neurons.
Benefits of Botox®
Why are people availing of Botox® treatments? Here are just some of the benefits that are fueling this decision.
- It helps combat drooping brows which generally cause people to look tired and unhappy at all times.
- It prevents hyperhidrosis or excessive sweating. Since the procedure disrupts the communication between neurons, it also limits the sweat glands from being excessively active.
- People who have been diagnosed with Bell’s Palsy will find that the paralyzed side of their face can become relaxed after Botox® treatments.
How is Botox® Administered?
Only trained medical professionals can administer Botox® injections even if the purpose of the treatment is purely cosmetic. Botox® is injected directly into the muscle and each treatment is administered after a period of at least 3 months. More than one area can be treated at a time depending on the patient.
Patients who are getting treated for conditions related to the eye muscles might need to use an ointment, eye drops or special contacts to protect their eye. Those who are being treated for excessive sweating in the underarms must shave their armpits at least 24 hours prior to being injected. Also, they should avoid using antiperspirants or consuming warm beverages or spicy food.
Which Patients Qualify for Botox® Treatment?
The FDA in the United States recommends that only patients between the ages of 18 and 65 should be administered cosmetic Botox® injections. As with every other medical treatment, the patient’s complete medical history must be reviewed before proceeding further.
Those who are allergic to any of the ingredients in the drug should not use it. This includes people who are allergic to any of the botulinum toxin brands such as Botox®, Myobloc®, Xeomin® and Dysport®. Anyone who has experienced a side effect from using these products should also avoid using them.
Patients suffering from a skin infection or any other type of condition in the area that is to be treated should certainly avoid Botox®. The injections cannot be administered to those with ALS, Lambert-Eaton syndrome, myasthenia gravis or any other type of illness that affects the nerves and muscles.
Patients who have trouble breathing, suffer from asthma or have trouble swallowing are also advised against seeking Botox® treatment. Those who experience excessive bleeding or are planning to undergo invasive surgery any time soon are also not candidates.
It is important to ask patients if they have ever had facial surgery and why. Drooping eyelids are a warning sign relative to Botox® patients.
Even though it is not expected of the drug to travel throughout the body and affect the fetus or breast milk it is still not recommended for a pregnant or breastfeeding women to undergo Botox® treatments. There have been no clinical studies conducted on expectant mothers for ethical reasons so there is no proof to support this.
Why You Should Choose Botox® Training
If you are already running a medical practice or medispa then you should consider adding Botox® injections to the list of services. The cost to add Botox® to your practice is nominal but the returns are high in conjunction with other aesthetic procedures. Here are the top 10 reasons for why Botox® training will benefit your practice:
10. Botox® is in High Demand for a Variety of Treatments
Botox® is an FDA approved aesthetic procedure that treats fine lines and wrinkles. Botox® is also approved for other treatments such as migraines and excessive sweating. There are many different patients who require the use of Botox® for both aesthetic and medical reasons and this has led the industry to grow to billions of dollars. In recent times, millennials are also turning to Botox® for preventative measures and this also contributes to the increased demand for these procedures. Patients in their 30s are the new rising demographic amongst Botox® patients.
As more and more people opt for aesthetic treatments such as Botox® there is an increased demand for Botox® patients. This presents a financial opportunity to all those wanting to inject Botox® at their practice. This increase in demand also requires professionals with the proper training to administer Botox® injections.
9. Typical Earnings from Botox® Procedures
A single Botox® treatment session is generally priced in the range of $300-600. Each Botulinum toxin unit is priced at $10-15 and one session requires a minimum of 30 to 50 units. Subtracting the costs, you incur you can make a minimum profit of $100 per treatment. Since you already have other patients coming to your practice, you already have a database to market Botox® treatments to. They are more likely to get their Botox® treatments done from a place they already are familiar with and trust.
8. More Patients Scheduled per Day
The time taken for the actual procedure is hardly 10 minutes and with prep time and consultation it can extend to half an hour. This is fairly quick in comparison to other aesthetic treatments such as microdermabrasion, laser treatments or body contouring.
7. Many Benefits of a Botox® Treatment
You will be able to provide your patients with many aesthetic benefits of Botox® treatments. As mentioned above, Botox® is not only for reducing and preventing wrinkles. There are other aesthetic benefits such as relaxing muscles to achieve an eyebrow lift or jaw definition. The aesthetic trends related to Botox® are always changing and new trends are always emerging, allowing you to provide a diverse spectrum of treatments to your patients.
6. FDA Approved Treatment
Botox® is approved by the FDA and is a safe to administer to patients. The FDA has approved the injection of Botox® for wrinkles around the eyes, glabellar lines and mild to severe forehead wrinkles. Botox® is being used for many aesthetic and medical treatments and is completely safe if used according to FDA guidelines. Botox® training also serves as a guide to the many uses of Botox® that have been approved by the FDA.
5. No Downtime for Patients
There is no downtime after receiving a treatment. In most cases, the Botox® patient can resume their regular activities after the treatment. Botox® does not affect any of your daily activities and the difference in the appearance of wrinkles is noticeable within one week of the injection. The appearance of fine lines and wrinkles continues to improve for several weeks from the starting of the Botox® treatment.
4. On-going Treatments per Patient
Botox® is not a permanent treatment and the results only last for 3 to 6 months. This is good news for Botox® administrators because it means they can turn all customers into returning ones. It provides a steady stream of revenue to the practice. Returning customers provide the opportunity to develop friendly doctor-patient relationships and improves the chances of the patient referring your practice and services to their friends and family.
3. Botox® Certification Provides a Competitive Edge to your Practice
Botox® treatments can only be conducted by someone who is a licensed medical professional and is Botox® certified. Botox® training can help your practice stand out by giving you the opportunity to add this service to your practice and take advantage of this growing demand, which is beneficial for both your patients and your practice!
2. Opens Doors to New Opportunities
Those clients who opt for a Botox® treatment will most likely be interested in other aesthetic treatments such as dermal fillers, laser treatments, body contouring, etc. In addition to Botox®, you can add other aesthetic complimentary treatments to your practice that will help bring even more revenue to your aesthetic practice!
1. Short Training Period
It only takes a couple of days to become Botox® certified! Most Botox® training courses take only a couple of days out of your busy schedule. These courses provide you with live hands-on experience and learning in different techniques used for several types of fine lines and wrinkles. The potential profits of Botox® with other aesthetic procedures are enormous compared to the time and cost it takes to complete the course.
Benefits of Botox® Training
The training involves attending an industry-recognized course and getting certified.
In order to realize the benefits of offering Botox® procedures to patients, a healthcare provider needs Botox® certification. Here are the advantages of getting Botox® training.
- Learning the required skill and catering to a wide audience
By taking training, healthcare providers can gain the necessary expertise needed to offer Botox® options. Since there is a broader audience for the procedure, learning the skill allows physicians to cater to the needs of the masses and hence grow their practice.
- Increasing brand awareness
Getting solid training and offering Botox® can be a great way to create knowledge about the practice as well. Those who come in initially for Botox® can become long-term customers and avail of other types of non-invasive procedures as well like chemical peels, laser treatments, microdermabrasion, etc.
Questions to Ask When Choosing a Botox Course
- Does the course have an extensive overview of Anatomy?
- Will I be provided with ample hands-on training?
- Is the course curriculum based on the latest and best scientific resources?
- Is the course certified and will it provide me CME’s?
- Will I be provided with the tools and knowledge to add Botox® to my practice?
- Does the training keep a report card from attendees?
- How long has the organization been providing Botox® training?
- Who is doing your Botox® Training?
- Is there an opportunity to learn other Aesthetic Procedures at the same time?
- Is the course held in a First Class Medical Facility?
How to become certified?
For a healthcare provider to become certified for Botox®, the following steps must be taken:
- Fulfill basic requirements
Firstly, the physician must have a medical license in the given state he/she wants to practice these procedures in. Without this essential proof of qualification, one cannot be allowed to register in a Botox® class.
Apart from physicians (MDs, DOs), Physicians Assistants (PA) and Nurse Practitioners (NP) can also inject Botox®. and be certified. Depending on state regulations, PAs and NPs may be required to work under a Medical Director (licensed physician with MD or DO designation). All RN’s should check with their nursing board to see if injecting Botox® is within their scope of practice in their state and in all states, they must have a supervising physician.
- Deciding where to enroll
There are various institutes and associations that have good training for medical practitioners. However, one must ensure that the training they enroll in is recognized as an industry provider and follows the FDA standards and recommendations. Many of these courses provide CME certification.