Success Tip – Effective Business Communication

Effective Business Communication


One of my favorite books on personal development and effective business communication is the Four Agreements by Don Miguel Ruiz. I’m sure you will agree if you live by the following “agreements”  you will certainly have a better quality of life:

  1. Be impeccable with your word
  2. Don’t take anything personally
  3. Don’t make assumptions
  4. Always do your best

Team/Family Building Tip:

Buy each of your team (and/or family) members a copy of the book (less than $8/book on Amazon). Have a discussion about what the 4 Agreements are, and how beneficial they would be in their personal interactions with customers (for more effective business communication), and at home. At the next team (family) meeting, have each team member give an example of how they used one of the “Agreements” in the workplace.


Jeff RussellJeff Russell

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PS – If you are looking to grow you and your practice, I’d love to meet you at our annual Practice Growth Symposium. This unique program is for those with a growth mindset that want to keep growing!  Or, if you’re just getting started with your practice, there is the IAPAM’s Practice Startup Workshop.









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