Aesthetic Practice Marketing Resources

If you’re looking for tips and suggestions on services we trust to help you get your marketing plan started, look no further!

Read on for our preferred partners to help you ramp up your marketing efforts.

Get more great tips on starting your aesthetic medical practice with our 8-Step Starter Guide!

Customer Contact Tools

Constant Contact (www.constantcontact.com) – An easy way to send monthly newsletters, invitations to special events and other email communications with your patients.
Provide Support (www.providesupport.com) – Very economical way to add “chat” to your website. For only $99/year, you can have a “chat now” button added to your website. You can communicate with any computer that is connected via the internet.
Grasshopper (www.grasshopper.com) – this is a virtual phone system that lets you call forward your practice number to any phone (i.e. cell phone), have voice mail with the ability to email your voice messages, and to accept faxes and email them to you.
Call Ruby (www.callruby.com) – After hours phone support. This is a great answering service to extend your business hours for new patient calls and other requests without having to stay open longer.

Appointment Scheduling Software

Appointment-Plus (www.appointment-plus.com) – Starting at $89/m this web based software not only acts as a scheduler, but also as a point of sale system for your procedures and retail (skin care) sales.

Website & Design Tools

Authentic Marketing Solutions (www.authenticmarketingsolutions.com)– is a website design and online marketing company that specializes in aesthetic practices, physician weight loss centers, and medical spas.
WordPress (www.wordpress.org) – This is a popular website (blogging) software. Many website designers use WordPress as the basis of the websites they design.
99 Designs (www.99designs.com) – This is a crowdsourcing website where you can get logo design work done.
fiverr.com (www.fiverr.com) – A great resource for any content writing or other freelance projects you need help with for your practice!

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October 18-21
December 6-9
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Dates: December 6-9
January 17-20
March 28-31
June 6-9

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Online Marketing Tools

Local Listing Services:

Google Maps Local Business Listing – www.google.com/local/add/businessCenter
Yahoo Local – https://listings.local.yahoo.com/
MSN Local Listings – https://ssl.search.live.com/listings/ListingCenter.aspx

Google PPC (pay per click advertising):

ads.Google.com

Press Release Distribution Services:

Local Listing Services:

Google Maps Local Business Listing – www.google.com/local/add/businessCenter
Yahoo Local – https://listings.local.yahoo.com/
MSN Local Listings – https://ssl.search.live.com/listings/ListingCenter.aspx

Google PPC (pay per click advertising):

ads.Google.com

Press Release Distribution Services:

Electronic Medical Record Software

When choosing an EMR, make sure it has medispa needed features like text message reminders, inventory management, point of sale (product sales), online scheduling, ability to upload photos, and create custom fields:

PatientNow – www.patientnow.com
Aesthetic Record – www.aestheticrecord.com

Start and Grow a Profitable Botox®, Aesthetic Medicine or Medical Weight Management Practice

Aesthetic Practice Marketing Resources

Customer Contact Tools

Appointment Scheduling Software