6 Tips for Aesthetic Practices
Free “6 Tips to Adding Aesthetic Medical Procedures to your Practice”.
Top Tips to Making Your Botox Injections Last Longer
Make Your Botox® Injections Last Longer With These Top Tips Anti-wrinkle cosmetic treatments have become extremely popular. It is easy to see why Botox injections would be the number one choice for smoother, younger-looking skin as it is pain-free, and the...
Success Tips – The Tools of Titans
I’ve been a fan of Tim Ferriss since the Four Hour Workweek was released back in 2009! Tim has gone on to have an amazing Podcast and is typically ranked #1 under business podcasts. His book Tools of Titans is essentially a combination of all the tips, tools...
Success Tips – Are you using Persuasion or Pre-Suasion?
In his latest book, Pre-Suasion, Robert Cialdini, explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message.Pre-suasion is built around the ideas of anchoring and priming.Anchoring, also known as the...
Tracking Your Team, Marketing, Patients and Financials
By Jeff Russell, Author of Secrets to a Successful Practice & Executive Director of the IAPAMAs you know, you can’t just buy a new car and not perform routine maintenance on the car like replacing the oil and window washer fluid. If you did, the engine would cease...
Success Tips – Are you living as an Essentialist?
Do you clearly see that some things are more important than others? Are you an Essentialist? In Essentialism, Greg McKeown, describes the Essentialist lifestyle as living not by default but by design. Essentialists are able to recognize that some things in life...
Success Tips – Focus on Deep Work for Success
I don’t know if it’s just me, but with all my phone notifications, alarms, Alexa reminders… I get just a little overloaded! What a refreshing read of Cal Newport’s book, Deep Work.Deep work is the ability to focus without distraction on a...
Success Tips – The Power of Full Engagement
Do you want to perform at a higher level? Do you want to get more done? In less time? Do you want to have more energy? Better health? More happiness? Of course, you do, who doesn’t? The Power of Full Engagement is based on the premise that performance, health,...
How to Create a Marketing Strategy for Your Practice
By Jeff Russell, Author of Secrets to a Successful Practice & Executive Director of the IAPAM Outside of your other marketing initiatives like digital ads, you should plan to have ongoing promotions within your practice as part of your marketing strategy. These...
Success Tips – Time to Accomplish and Focus
If you look back over the last 30 days, did you accomplish what you wanted to accomplish? If you are like most people, you didn’t! Steven R. Covey’s “First Things First” is a must-read if you find that non-important and non-urgent tasks rule...IAPAM Industry Reports
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